Who is Baumit?
The Baumit Company is one of the most successful brands in Europe in the field of building materials. Based in Austria, Baumit started in 1810 by producing lime-burning ovens. Nowadays, Baumit is a successful and reliable supplier of system solutions for facades, plasters, screeds, and concrete, as well as systems for gluing tiles. The company’s quality is unparalleled. The proof of their quality is their ever-increasing number of satisfied customers and the many awards they have won.What they Needed?
To be successful in the field of building materials, it is important to collaborate with business partners, planners, architects, or supplier companies in educational ways. For this reason, Baumit was trying to find an effective presentation of their products and their entire process. This presentation would be used for training technicians and business partners who resell and work with the Baumit brand. Baumit needed to illustrate what the process for the establishment of a thermal insulation system would look like, including all the necessary tools, materials, screws, metering with numeric metrics, and a detailed process. The presentation would need to be useful for beginners and professionals as well.Our Solution
This 3D presentation starts with how to prepare a foundation, from the initial measurement, drawing, and metering, to making the thermal insulation system. Detailed animation of tools used to mount the adhesive anchor is one attractive feature. The presentation provides a demonstration of the procedure for mixing the necessary materials. Illustratively, it shows how the boards should be laid. This illustration can help to decrease the waste of used materials, increase the productivity of employees, and more quickly achieve the needed quality to satisfy the customer. The presentation explains and illustrates all window processes in a way that is understandable for everyone. Then, it shows how to put the weatherboard and corner profile together with glass network fibers and explains how much time is needed to let it completely dry. The end of the presentation states how the plinth was laid and how to finalize the last details to make the result more than satisfactory. For this team, PresentiGO prepared a sampler with different-colored plasters, so clients can see how the overall impression looks.What are the main benefits of 3D animated video?
1. Enhanced Product Demonstration:Visual Appeal: Animated 3D videos elevate product demonstrations by providing visually stunning representations, increasing engagement and memorability for potential clients.
Comprehensive Representation: Through detailed 3D animations, businesses can showcase products with intricate features and functionalities, ensuring a thorough understanding for clients and boosting conversion rates.
2. Simplified Explanation of Complex Concepts:
Clarity: Animated 3D videos simplify complex concepts into digestible visuals, enhancing comprehension and reducing bounce rates during sales presentations.
Engagement: By presenting information in an interactive and captivating format, animated 3D videos effectively retain client interest, contributing to longer dwell times and improved SEO performance.
3. Personalized Storytelling:
Tailored Messaging: Customized animated 3D videos allow businesses to tailor their sales pitches to specific client demographics and preferences, driving targeted traffic and increasing conversion rates.
Emotional Connection: Through compelling narratives and character-driven storytelling, animated 3D videos establish emotional connections with clients, fostering brand loyalty and generating positive user signals for SEO.
4. Overcoming Language and Cultural Barriers:
Universal Understanding: Animated 3D videos transcend language barriers, enabling businesses to communicate with global audiences and improve international SEO visibility.
Global Reach: With localization options, such as multilingual subtitles or voiceovers, animated 3D videos enhance accessibility and facilitate engagement with diverse audiences, contributing to higher search engine rankings.
5. Differentiation and Competitive Advantage:
Memorability: Utilizing animated 3D videos distinguishes businesses from competitors, increasing brand recognition and generating valuable backlinks from industry-related websites.
Innovation: By showcasing cutting-edge technology and creative storytelling techniques, animated 3D videos attract attention from search engine algorithms, resulting in improved organic rankings and increased website traffic.
6. Increased Engagement and Conversion:
Attention-Grabbing: Animated 3D videos captivate audience attention and encourage active participation, reducing bounce rates and signaling positive user experiences to search engines.
Call-to-Action: Through strategically placed calls-to-action within the video content, businesses can drive desired actions, such as form submissions or product purchases, leading to higher conversion rates and improved SEO performance.
7. Scalability and Cost-Effectiveness:
Reusable Content: Animated 3D videos offer scalable content solutions that can be repurposed across multiple marketing channels, maximizing ROI and strengthening brand authority in search engine results.
Long-Term Investment: Despite initial production costs, animated 3D videos provide long-term benefits by consistently attracting organic traffic, enhancing user engagement, and boosting conversion rates, ultimately contributing to sustained SEO success.