In our new post, we will move to Dubai. I can’t wait to share moments from the biggest fair for medical equipment in the Middle East! The Arab Health venue was held on the 27th of January – 30th of January.
As you may know, the MENA region is one of the fastest-growing markets in the medical care industry. Medicine is not the only segment which is constantly growing in the last few years. The Arab Health venue was hosting more than 2,000 exhibitors all around the world. That's strong competition, don’t you think? Linet is a Czech-German company and I’m happy that was part of the fair. Linet has specialization in medical beds and mattresses. This company puts a great deal of attention on the quality of their products, as well as on the presentation of them. In Dubai they weren't alone. Our company, PresentiGO, gave them a helping hand. When I say a helping hand, I mean real help. Thanks to modern technology, you can forget about printed materials and transportation all of the heavy medical beds to and from Dubai. PresentiGO is an interactive app where Linet can present its entire product portfolio. 3D / AR catalog consists of four products that weren´t at the Arab Health fair physically - Eleganza 1, Sprint, Pura, and Eleganza 5.
PresentiGO can help you with more than just portfolio presentaion. I'll explain how. We have a special term, which is called "marketing warehouse 4.0.“ What does that mean? Well, imagine that you can manage everything on one device. You can convert your 3D product portfolio in the app and manage execution. The PresentiGO app is an open platform where even your marketing agency can make updates. Do you need to transform a 3D model in MS Powerpoint? You can do that. Do you need to rotate and zoom 3D presenttations of your product for your customers? That's no problem at all. Make notes and comments during your presentation. You can work with augmented and virtual reality on one device and show off the uniquenes of your product to your customer.
The start of ever endeavor is a difficult one. I can tell you that starting with PresentiGO is very easy. We have simple solutions for every kind of company. The size of your company doesn’t matter. PresentiGO is a budget-friendly tool. I’m sure that you’re doing your best to be a part of fast line companies. This is the reason why you should consider thinking about Presentation 4.0.